What did Pepsi do wrong?
Pepsi has apologized for a controversial advertisement that borrowed imagery from the Black Lives Matter movement, after a day of intense criticism from people who said it trivialized the widespread protests against the killings of black people by the police.
Why is the Pepsi ad offensive?
Many viewers testified to the obvious allusions the ad made to the Black Lives Matter movement. Unlike the real BLM protests, this commercial version employed barely-armed, nearly jovial police officers. This stark contrast to the brutal and violent reality underscores this ad’s tone-deaf messaging.
Why did Pepsi apologize?
One day after debuting a wildly controversial ad featuring Kendall Jenner brokering peace between protestors and cops with a can of soda, Pepsi apologized for the spot and removed it from the internet. ” Pepsi was trying to project a global message of unity, peace, and understanding,” the company said in a statement.
Who was the Pepsi girl?
Hallie Kate Eisenberg (born August 2, 1992) is an American former child actress, best known for being “The Pepsi Girl” in a series of Pepsi commercials, as Marie Alweather in Paulie, and her role as Erika Tansy in How to Eat Fried Worms.
Who is Kendall Jenner Dating?
All About Devin Booker, Kendall Jenner’s NBA Player Boyfriend She’s Gotten ‘More Serious’ With. Video Player is loading.
How much did Kendall Jenner make from Pepsi?
“At least $2 million, but probably more like $5 million, including Kendall’s fee,” the official says, adding the the media buy would be “roughly $100 million for a campaign like this.” A longtime production coordinator notes: “Kendall was likely paid a one-time fee for the ad.
When did Pepsi release the commercial?
Pepsi ®’s campaign – titled “Live for Now – Moments” – was launched on April 4, 2017, in the ambitious attempt to showcase Pepsi ® as a millennial-friendly brand with a socially relevant and unifying message.
Who is in the Pepsi commercial 2020?
Pepsi taps Super Bowl halftime show star The Weeknd in new ad teasing the big event. Pepsi is replacing its traditional Super Bowl ad slot with a new campaign to leading up to its halftime show featuring The Weeknd.
What happened to the little Pepsi girl?
Hallie Eisenberg grew up to be gorgeous and lives a relatively normal life. According to Seventeen, Eisenberg left Hollywood in 2010 to go to college. Judging by her Instagram, she’s lived a pretty normal life since then. In 2016, her then-boyfriend Owen Danoff was a contestant on The Voice.
Who is the black girl on the new Pepsi commercial?
Missy Elliott Will Star in Pepsi’s New Super Bowl Commercial Alongside H.E.R. The 30-second commercial will promote Pepsi Zero Sugar, the brand’s sugar-free cola and its new matte black cans and tabs. Missy Elliott is returning to the Super Bowl in 2020—in a brand new commercial.
Who is the girl singing in the Cherry Pepsi commercial?
After a woman takes a sip of a Wild Cherry Pepsi in a convenience store, she breaks out into Lizzo’s hit “Cuz I Love You” to express how much she enjoys the beverage.